Archive for the ‘web services’ Category

Google adds Blackberry contact syncing

As a user/subscriber of Plaxo services, one thing missing from their arsenal is 2-way syncing with Google (as of this writing, Plaxo only supports a 1-way download from Gmail — it won’t update Gmail contacts with my information on Plaxo). Today in my inbox I had an email from the Google App team announcing Google Sync for Blackberry:

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As someone with a MacBook Pro (for business) running OS X and VMWare Fusion for Windows XP & Windows 2000, an iMac (for home), Blackberry (Business & Gmail access), and random access to the Internet anywhere else I go, it only takes one instance where you’re on a device without your latest and greatest contact information. My Gmail contact list was the last missing link in the plethora of address books spread across all of these devices.

Google Site Search - Affordable website search

A couple weeks back we rolled more changes out on Levolor.com, one in particular included the implementation of Google’s hosted Site Search product: http://www.google.com/sitesearch/.

Considering we had never offered site-based search before and nearly every day we heard from our feedback tool that visitors wanted to be able to search, this was a really straight-forward, quick, and easy implementation that I wish we had done it sooner.

Search can help reveal visitor intent

Google Site Search offers several customization options within their interface. Perhaps the biggest thing we’ve learned thus far is what people are wanting to find on the site based on keyword reports. This offers another slice of valuable data to layer on top of navigation/pathing and conversion analytics to better understand the wants and needs for your visitors.

While search will certainly help search-savvy visitors find the products and content that already exist on your site, perhaps the more interesting piece of data is what they’re searching for that doesn’t exist on your site. This data can assist in providing you the necessary insights on what additional products and features to add to your site.

At a minimum of $100/year, the barrier to entry for site search is extremely low

Google’s pricing methodology is very smart — starting out at just $100/year for indexing up to 5,000 pages and offering 250,000 queries. That is very impressive technology and search sophistication that can be added to virtually any site on a budget. This really lowers the barrier to entry for smart, savvy search tools for websites thereby making it almost completely inexcusable to not have search on your site.

What Google Site Search is not

Google Site Search is not a search merchandising tool like the Fast Search and Omniture Site Searches of the industry. One can only hope that over time Google will integrate new merchandising-related features that make it a viable competitor to give these other industry players good competition. What Google Analytics has done for web analytics I imagine it will do for merchandise-based search optimization as their engineers continue to improve the product features and functionality.

Apple continues to release products others can’t

Apple just gets it. Today they announced the iPhone 3G, a thinner, faster, and more affordable iPhone. I continue to be fascinated by how they take difficult or time-consuming processes and make them easy. Take for example MobileMe.

How will Plaxo respond to MobileMe?

As a die-hard Plaxo user, MobileMe seems to be a fairly significant threat to Plaxo. In the wake of Comcast’s recent purchase of Plaxo, I would imagine Plaxo will be find itself in a difficult position to continue innovating as it works through the transition to Comcast ownership and business processes.

Apple has quite simply leap-frogged Plaxo in features and functionality that I currently pay $60/year for with Plaxo: Address book and calendar syncing. Plaxo also has other bells and whistles such as contact “networking” features (a la LinkedIn) and Plaxo Pulse (a la Friendster — essentially a “life stream” of your data)…neither of which I pay the yearly fee for. Calendar and contact syncing is where the value is for me.

MobileMe goes beyond address & calendar syncing

Most importantly, MobileMe will also sync email, photos, and files. As I hop between an enterprise BlackBerry, an iMac at home, and a MacBook Pro for work (running VMWare so I can play nicely in the Windows world), the MobileMe synchronization is really the best of everything. No matter which environment I’m in, I’ll have access to my most frequently-used data.

MobileMe could be the ticket

While I’m not about to switch email addresses, the photo and file syncing are very nice add-ons for the $99/year fee with 20GB of storage. Google’s Picasa photo hosting only provides 2GB of storage (it’s free, though) and DropBox (for file sharing) is still in its infancy. Is this enough to convince me to buy an iPhone? Only if it’ll work with Enterprise email. MobileMe however looks to be the ticket when it comes out (with or without an iPhone). I’ll be testing the 60-day trial for sure.

IntenseDebate.com - THE answer to blog comments

I came across IntenseDebate.com today and am extremely impressed as well as excited about this new service. The service provides blog owners the ability to install a plug-in on their blog which will centralize the storage of blog commenting, streamline comment threading, improve comment moderation, and encourage additional posting.

The problem I run into a lot when reading blogs is while I’d like to take the time to comment, I’m busy, and don’t often want to create a new account to post a simply reply. Plus, when posting in an established community and without “street cred”, it’s hard to feel like you’re adding value to a conversation if you’ve never posted before.

IntenseDebate.com changes this. As an end-user, I now have a centralized account and any blog that uses IntenseDebate.com for their commenting system, I can automatically comment and my profile on IntenseDebate.com will be shown, as well as other posts on other blogs I’ve made via my IntenseDebate.com account. It’s really quite impressive.

I’ll post a few quick comments below to display how it works.

How to determine if you delegate enough

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I recently came across an article that really hit home for me. It’s titled “How to determine if you delegate enough.” To quote the article:

How do I know when I am delegating enough? I think that the answer is very simple: You are not delegating enough if the questions that you are getting are easy for you to answer.

If your subordinate comes to you with an easy question … the possibility is that the answer was indeed simple but you didn’t share the necessary information, requiring the subordinate to ask the question. This may mean you retain some information in order to feel that you have not lost control, but it causes your people to be frustrated and to feel that you don’t trust them. It’s important for you to disclose to your subordinates all of the information that they need to do their jobs.

Shifting from “doer” to manager & avoiding “doing nothing” as a manager

In my recent role change, I’m now managing a larger range of projects and a larger group of people. I’ve always admired managers and executives who could get their hands dirty. I think this garners respect and establishes credibility with any manager. In this new role, my biggest challenge is identifying the tasks to take on myself and to delegate to my staff. While there are many simple projects and tasks I am perfectly capable of handling without the help of my staff, I need to be able to identify which tasks make the most sense for me to be focusing my time on.

Enter RescueTime - How I measure where I’m spending my time

I recently came across a new free service called RescueTime. It’s a web-based service with Mac and PC “listeners” that install quickly and effortlessly so I can monitor my application usage and website visits. The benefit here is that my “doer” tasks vs. my “management” tasks are clearly divided between the websites and applications I use:

  • For example: firing up the Mac OS Terminal app and hopping on a server to move some files around is clearly a “doer” role. I file the “Terminal” app as a “development” task/app.
  • On the other hand, reviewing Omniture web analytics data is most definitely a web marketing role, so I flag all Omniture sites as “web marketing” tasks.
  • Email, Excel, Visio, Microsoft Projects are all tagged as “eBusiness” applications.

 

The RescueTime Dashboard

Since I have a dedicated laptop specifically for work, the only time I really use it is for work-based functions. Since the RescueTime “listeners” time out after 2 minutes of inactivity, the service provides a very accurate portrayal of the true time spent working (for me, at least). Of course, when I’m in meetings and the laptop is idle, this “work time” is not captured. Since the majority of my job involves a computer, it’s pretty safe to say that it captures most of my work-related activities on any given day:

 

Below we see (for the week of March 30th) I spent 55 hrs and 50 minutes working.

 

Below we see how my 55 hrs and 50 minutes that week broke down into the “tagged” sites and applications I used:

 

RescueTime then tells me how efficient I’ve been based on the above data collection and my account settings (I rate “ebusiness” as more efficient than “development”):

 

I’m still spending too much time “doing” and not delegating

When logged into the RescueTime dashboard, you can hover over the above red bars to see the total time spent on the tags. “development” was comprised of more than 11 hours of work. That’s 20% of time dedicated to “doing” which is much too high. RescueTime has also calculated my efficiency. Efficiency is described as:

A score based on the ratio of productive activity to distracting activity. To improve this, spend a higher percentage of time on productive tasks.

Without the RescueTime software and web service, I’d have no way of quantifying this information other than going by gut feel.  Now that I know I’m spending too much time, I am not worrying as much about being perceived as a manager who doesn’t like getting their hands dirty. RescueTime is enabling me to focus on more accurately managing and delegating the tasks and projects for my staff.