Usability Reminder: Product labels need to be clear just like website headlines
We’ve recently moved to a new city and state and while trying different grocery stores near our new home, I’ve come to the realization that companies don’t pay attention to product packaging usability. A lot of focus on the “look” of the label but not the ease of use. I say this because every time [...]
Online designers and agencies not quite shaking “print” mentality with web interfaces
A trend I’ve been seeing more of lately on websites is taking usability a step backwards by reverting to old tactics that sacrifice usability in order to retain the “design aesthetic.” Above (via the Ford website): How is reading this much copy in a small, scrollable area convenient or easy for online shoppers? This mentality [...]
SuperMotors.net facelift for the new year
Today we launched an updated look and feel to SuperMotors.net (a site which I’m one of three owners of and work on in my spare time as a hobby): New ad size: 300×250 In addition to new features and functionality added to the site, we’ve also incorporated 300×250 banner ads. Since I run this site [...]
Artistic Design vs. Usability Design
Today, while working with my favorite UI/design guy, we were nit-picking over subtle navigation elements (in a step-by-step process, is tabbed navigation better? floating buttons labeled, 1, 2, 3, 4, etc.?) and your standard “add to cart” buttons. In my ifinite Web 2.0 wisdom (ha!), I said I wanted the global navigation to be larger [...]
