I came across IntenseDebate.com today and am extremely impressed as well as excited about this new service. The service provides blog owners the ability to install a plug-in on their blog which will centralize the storage of blog commenting, streamline comment threading, improve comment moderation, and encourage additional posting.

The problem I run into a lot when reading blogs is while I’d like to take the time to comment, I’m busy, and don’t often want to create a new account to post a simply reply. Plus, when posting in an established community and without “street cred”, it’s hard to feel like you’re adding value to a conversation if you’ve never posted before.

IntenseDebate.com changes this. As an end-user, I now have a centralized account and any blog that uses IntenseDebate.com for their commenting system, I can automatically comment and my profile on IntenseDebate.com will be shown, as well as other posts on other blogs I’ve made via my IntenseDebate.com account. It’s really quite impressive.

I’ll post a few quick comments below to display how it works.