Levolor.com gets Internet Retailer’s nod in annual “Hot 100″ list
Last month I was interviewed for information on Levolor.com and its product configurator to be featured as one of the “Hot 100” in Internet Retailer’s annual list that is rolled out each December. As a part of the Hot 100, Internet Retailer editors outlined 10 key areas that the collective 100 “hot sites” shared focus on this past year:
There are astute strategies to be found in each of the profiles in this issue. Here are 10 lessons that all e-retailers can take away from the innovations of this year’s Hot 100 online retailers.
1.) Connect with consumers
2.) Go mobile
3.) Be an expert source
4.) Make navigation more useful
5.) Personalize the experience
6.) Make tough purchases easy*
7.) Sell yourself
8.) Create a sense of urgency
9.) Connect site and store
10.) Play the value card
*Levolor.com was highlighted in the “Housewares / home / hardware” category and the feature can be seen here. More specifically, we addressed the #6 lesson above of “make tough purchases easy.”
This is the synopsis graphic Internet Retailer publishes for each of the Hot 100 sites outlining things such as technologies and vendors/partners used:
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